Media Central

  Courtesy: CNN "This is CNN Breaking News" I think it is fair to say that we have all heard that at one point or another when we turn on the TV, of not on CNN than on any other TV news outlet. This makes me ask the question, in the 24 hour news cycle what constitutes  breaking news and how long is a story "breaking"? When a major even has just happened, wether it be a terror attack, natural disaster or major address by a world leader it is expected to be labeled as breaking news or a special report.  The label of breaking news has been used across many different stories and it is used more and more. Viewers expectations of news outlets have led to more and more breaking news. Outlets want to show that they are on top of covering the news and they strive to be first. It all comes down to ratings and who can get the most viewers. The more breaking news, the more it appears that they are covering the news as it happens.  To learn more about the history of the...

Courtesy: Huff Post Headlines are amazing, I love to read them and sometimes I even click on the story below!  It is easy to get caught up just reading the headlines because they appear to have all the information that you need. For example the photo above, I don't think I need to read the whole article because I now know not to take poison. The danger lies in not fully understanding why there is an article in the first place. In order to get that answer you need to actually read the article.  Many people fall into the trap of reading a catchy headline and sharing it before they even check out the article. This can be very bad because chances are, the article may not even be true. It could just be click bait to get more clicks on their website or even spam.  Here is a great example of how people do not read the actual story before commenting on it:  I wrote a news headline that didn't even link to a story. Courtesy: National Enquirer There are many negative effe...

  Courtesy: Bucknell University Instant gratification is the name of the game. We want feedback and we want it now, only if it is good... Is it an addiction? Some say yes... I know I am addicted to seeing what that latest notification was on my phone or checking to see if I got the email I had been expecting. We are glued to our phones constantly to see what the latest update is, even if it is the same thing that was there two minutes ago. Because of modern technology, we are enabled to have access to anything we can imagine within seconds. This has opened so many doors for many fantastic things. Connection between one another is one of the bet things that we have because of the internet and new technology. Social Media has allowed us to see what basically everyone in the world is doing at any moment. It has also allowed people to like our photos and posts. Ww really like those likes, especially when it is on our own posts. There is nothing better than seeing those notificatio...

Employees need to stay up to date with the latest technology in order to be the more efficient employees at their workplace. In my experience working in the news business, I have found it is best to always be learning about the latest tech before it gets adopted in the workplace. Eventually companies catch up with what is on the cutting edge and it is good to know what is coming down the road. Taking the initiative to read trade magazines, going to trade shows and reading articles about tech in your industry is very important. It might not be the most glamorous thing to do and sometimes you have to do it on your off time, but it is an important skill to have.  American Express has a list of 6 ways to stay on the cutting edge  Here For the news industry, I keep up to date with things like the National Press Photographers Association, and I also follow closely the tech that is on display at NAB (National Association of Broadcasters). These are two great resources to see what is...

With all of this changing technology one thing that needs to be addressed is spotting fake news and media literacy. Employees around the world now have access to information about anything at their fingertips. It is important that workplaces train their employees. If the do not train them properly then it can negatively impact how the employee works. It is important to know what you are reading and if it is true or from a reliable source. The internet has many options for people to get information from, many are true and there are also many that are false.  It is difficult to see what is true and what is false. Here is a chart from Cornell University to help determine what is what. For more information on this graphic and more guidelines Click Here There are many resources out on the web to help determine what is true and what is false. While reading articles on the web it is important to examine what you are reading before you trust the source. Doing research on what you are readi...

We live in a new age of technology, companies are having to adapt to evolving tech and learn how to embrace the changing world. The role of the employee will have to change due to the new technology that is coming up. It has started in some industries and has even been around for many years.  The fast food industry has begun to move away from cashiers and use automated kiosks. McDonalds was one of the first restaurants to use this and they have been on the cutting edge. They are even looking further ahead into the future and recently acquired an AI company to help drive them forward.  Read more about the AI company here . Companies moving towards fully automated staff are going to have issues with their current employees. What do they do with them is the question. This doesn't really have answer yet, other than layoffs but there is still the big issue of the people whose jobs are now automated. Automation has many benefits for the corporate offices, but for the people there ar...